1 King Street
St. Augustine, FL 32084

Built in 1888, the 1 King Street building housed The Surprise Store, the largest and leading department store on Florida’s East Coast. In 1936, it became the Plaza Hotel and from 1949 to 1986, it was also the home of Potter’s Wax Museum. Today the building is a National Historic landmark. The original rooftop for gatherings and sunbathing at the Plaza Hotel is where The White Room Ballroom is today. During the 2006 remodel of The Ballroom, the original brick walls were discovered behind plaster. When the third floor was renovated in 2008, which is now The Whiteroom’s Loft and Rooftop, the original brick walls were again exposed and the Hart Pine floors were refurbished bringing this unique part of the building back to its 1888 grandeur.

Founded by two sisters in 2006, The White Room is a local female owned company. The White Room embraces environmentally responsible practices. Mindful of the environment we recycle all plastic, glass, and cardboard in all of our venue locations.

At the White Room they have incorporated highly efficient appliances, green cleaning products, LED lighting, recycling programs, tankless water heaters, and eco friendly to-go products.  As well as banning the purchase of Styrofoam products. In house catering, like The White Room versus bringing in a caterer to a venue is less of an impact on disposable waste thereby having a more greener wedding and less of a carbon footprint.  Additionally and of most importance to continue to have fresh seafood in the oceans, their chefs seek out fish that is caught or raised via sustainable, earth-friendly means, and not seafood that is in danger of being overfished.  


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